The most exclusive event dedicated to the leaders of the Retail sector is now releasing its first NFTs to celebrate Leadership

Having now become the Club where Italian and international executives, entrepreneurs and visionaries can meet and dialogue, the spring appointment on Lake Como returns to continue the debate on the future of Retail.

This unique initiative features two days full of sharing and discussion among industry leaders.
As always, the event is by invitation only and restricted to attendees, a limited number of industry decision makers.

The artwork, a disruptive reinterpretation of a picture of Villa d'Este Resort, is a concept by the renown artist Gianluca Iadema of Iadema Studio

"Art and technology have long been fused at a nuclear level.
For the occasion, a work has been created that, starting from the splendid architecture of  the luxurious Villa d'Este, nestled on the shores of the stunning Lake Como, turns it into a dream using advanced technologies: voids, digital cracks, between presence and memory, reality and imagination. Tangibility crumbles and concrete turns into water, from which the grandeur and aura of the building shine through in a cloud of dots."

Gianluca Iadema (Brescia-Italy 1996) is an Italian composer, sound and multimedia artist, and performer based in Bern (Switzerland). He holds a Master in classical piano performance from the Conservatory of Brescia (Italy), studying with Maurizio Zana and Giampaolo Stuani, a Bachelor in Computer Music from the IEM – Institut für Elektronische Musik und Akustik (Austria), deepening the study of electronic music and audiovisual art with Marko Ciciliani, and one in Classical Composition from the Kunstuniversität für Musik und Darstellende Kunst Graz (Austria), studying with composers such as Richard Dünser, Clemens Gadenstätter and Bernhard Lang. He is currently specialising in Composition and Creative Practice with artist Simon Steen – Andersen at the Hochschule der Künste Bern (Switzerland). He studied and participated in important master classes with artists such as Curtis Roads, Matthew Shlomowitz, Stefano Gervasoni, Gerhard Eckel, Gilbert Nouno, Daniel Mayer among others.